Beauty Buzz

Inter Parfums, Inc. Signs Anna Sui Fragrances

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By: Jamie Matusow

Editor-in-Chief

Inter Parfums, Inc. has announced that it has entered into a 10-year exclusive worldwide fragrance license agreement, with two five-year renewal options, to create, produce and distribute perfumes and fragrance-related products under the Anna Sui brand. The agreement commences on January 1, 2012 and replaces a previous license with Procter & Gamble that terminates on December 31, 2011. In addition, Inter Parfums is in negotiations to purchase the current inventory of the existing licensee, which is subject to a definitive agreement, and will take over production and distribution of the existing Anna Sui fragrance collections. Sales of current fragrances are planned for early 2012, and a new women’s scent is in the cards for fall 2012.

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